You do not need to create your own product before getting started.
Learn how affiliate offers can fit inside a broader system rather than becoming the entire business.
Authorized Challenge Partner
Join John Thornhill and Alex Thornhill live from October 6–8 for a practical, implementation-focused Challenge covering list building, follow-up and a structured funnel-based approach to affiliate marketing.
General Admission currently starts at $37. All-Access is $147.

The Challenge
The ClickBank Profit Challenge is a live, implementation-focused event designed for beginners and affiliates who feel stuck with the usual cycle of finding an offer, sending traffic and starting over again.
Across three days, John and Alex introduce a list-first approach built around capturing leads, following up and using a structured funnel instead of relying only on one-off affiliate transactions.
The goal is not simply to give you more information. It is to help you understand what to build, why each piece matters and how the pieces work together.
One Challenge. One clear framework. Three focused days.
A structured funnel gives the click somewhere useful to go next.
The Core Idea
The Challenge focuses on three areas that many affiliates overlook: the offer, the audience and the traffic source. Understanding how these pieces work together is what turns isolated promotions into a more structured affiliate system.
Learn how affiliate offers can fit inside a broader system rather than becoming the entire business.
The Challenge explains why capturing leads and following up gives you more control over the relationship you worked to create.
See how repeatable traffic fits together with lead capture and follow-up instead of operating as a separate piece.
October 6–8
Each day builds on the one before it, so you are not jumping between unrelated strategies or random tactics.
Build the foundation.
Understand the list-first model, work through the core funnel structure and see why capturing leads before sending them to offers changes how your affiliate system works.
Understand what happens after the first click.
Explore follow-up, backend value and why the first transaction is only one part of a properly structured funnel.
Bring the pieces together.
Connect traffic, lead capture and follow-up into a repeatable system you can continue building after the live Challenge ends.
Starting or Stuck?
The Challenge is designed to be accessible even if you are starting from scratch or still trying to make sense of ClickBank affiliate marketing.
You do need to be willing to follow the process, participate and put the steps into action as the Challenge progresses.
Live Implementation
Expect approximately 1–2 focused hours per day across the three live sessions, plus a small amount of practical homework between sessions.
The format is designed for people who want to follow the process in order, participate and implement as they go.
Your Access Starts Early
You do not have to wait until the first live session to get started. Challenge members receive preparation resources before Day 1 so they can arrive ready to follow along.
Access Options
Both options include the complete 3-day live Challenge. The main difference is how much replay time and supporting material you want around the live experience.
Best for: those who plan to follow the Challenge live and want the core experience.
Best for: those who want more time, additional resources and extended access after each live session.

Transparent Terms
All-Access Pass holders are covered by John Thornhill's conditional 10x-Better-Than-Money-Back Guarantee.
To qualify for a refund after the Challenge, participants must attend every day with their camera on, complete the assigned homework and submit their completed work through the required refund process.
General Admission and Platinum tickets are non-refundable under the standard policy. Full terms and eligibility details are provided as part of the Challenge purchase and participation process.


Your Challenge Host
John Thornhill has been working with ClickBank since 2004 and has reached ClickBank Platinum status nine times.
Across The ClickBank Profit Challenge, John and Alex Thornhill guide attendees through the list-first, funnel-based framework behind the three live days — with an emphasis on understanding the system and implementing the pieces in the right order.
This is live training built around implementation, not simply another collection of recorded lessons.
A Better Fit Matters
The Challenge is built around participation and implementation, not income guarantees or passive viewing.
Frequently Asked Questions
The key details most people want to know before joining the live Challenge.
No. Challenge Access Guide is operated by an Authorized Challenge Partner. We provide Challenge information and access guidance, then send you to The ClickBank Profit Challenge enrollment page when you are ready to register.
Continue to Challenge EnrollmentEarly-Bird Access Is Open
The live Challenge runs October 6–8 with John and Alex Thornhill. General Admission is currently $37, with the next scheduled price increase to $47 on September 7.
Choose the access level that fits you and see the complete Challenge enrollment details.
See Current Pricing & Join